Designing Corn Trooper, a bourbon blend made of several American distilleries, was a quest to capture the essence of an American journey. Inspired by interstate signs and old-school tickets, the label shape evokes road trip imagery. A road decal adds a bit of needed punk-energy, while custom typography and intricate details bring luxury and refinement. The design embodies adventure, rebellion, and craftsmanship, inviting bourbon enthusiasts to embark on a unique experience. We oversaw the brand from inception to fruition, not only crafting the label design but also extending our expertise to the creation of a dedicated web page. Additionally, we created captivating imagery and merchandise items that  complement the brand's identity.

Made with Ana Lucija Šarić and Peter Stupica. Thumbnail photo by Saša Ribić.